Stillroom mood boards 1 of 3 The website

Flight clock

Chosen

Scroll is the flight clock. The page is one real flight, told in order like a log: it opens at the end, with the capsule landing on Lake Hart at dawn as you scroll, flashes back thirteen days to the cleanroom, and climbs. The background follows altitude: salt on the ground, night in orbit, char through re-entry, salt again on landing. Re-entry is the only loud moment on the site.

Move across the strip to fly once

One altitude curve drives the ground colour, the ink and the capsule. Orbit is long and still, re-entry is short and the only time the accent appears.

Colour

Lake Hart salt#e8e7e2
Orbit night#0c111c
Flown shield#1a1715
Machined aluminium#a3a7ab
Parachute#e0562b

Every colour is a material in the photographs. The parachute orange is the only accent and is used for the parachute and the one button, nowhere else. The crystals bring their own colour at the end.

Type

525 km

Supreme for headings, Erode for text

Day 13, 05:52. A nine-second burn and the capsule starts to fall. 1,650 °C on the shield. 20.0 °C in the wells.

Supreme for headlines, figures and the readouts: a plain technical grotesk with good tabular numbers, so the clock never jitters. Erode only for long reading on Science and Company, where the voice is closer to a journal. Compared against Switzer (used on Ujas), Author, General Sans, Technor and Panchang.

What we took from other sites

Screenshot of Varda Space

Varda Space

TakeReal hardware and real people, a company that names the place it lands.

LeaveThe slogan headline and the orange-and-navy duotone over everything.

Screenshot of Inversion Space

Inversion Space

TakeSpecific product pages, real photographs of hardware.

LeaveCondensed headline type and technical label clutter on every block.

Screenshot of Igloo Inc

Igloo Inc

TakeOne 3D object that carries the whole story as you scroll.

LeaveThe game-like HUD around it.

Where it could go wrong

Chosen. It turns the flight into the page structure, gives the one loud moment a reason, and lets the facts do the persuading.